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It is a known fact that generating business with
existing clients is easier and more cost efficient
than with new clients. Another known fact is that
references are very strong arguments when
selling.
In the European community, approximately 20% of the
working population is employed by a group of
companies. This can be a multinational, or a group
that has a presence in multiple countries. For efficient account management, information is key. Axyla has information on international groups of companies, and the experience to use this to your benefit. Use your own current relationship as a lever to get more business by cross selling to other members of the group. Know your current position with a group, and you can assess your potential.
If you have defined Multinational companies or
international groups as a target market, Axyla can
help you with information on these markets. The information from Axyla enables you to assess the market potentials, your market penetration or your penetration within a group. |
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